Content, Brand, and Collaboration: Success Factors for Globalization
The web is playing an integral role in expanding to multinational markets, so it’s imperative that you align web strategies with global business goals.
Gilbane Group and Open Text Web Solutions join forces to show you how:
- Content, Brand, and Collaboration are the foundational elements of websites that support global business strategies
- Other organizations are aligning their web and business strategies to reach new markets
- A strong multinational web presence will maximize investment and opportunity
You may also download the Gilbane Group study, “Multilingual Communications as a Business Imperative: Why Organizations Need to Optimize the Global Content Value Chain”.
View this webinar to learn how other organizations are aligning their web and business strategies to reach new markets.
Panel participants:
- Leonor Ciarlone, Lead Analyst, Globalization Practice, Gilbane Group
- Michael Martyn, President, Enthink
- Stefanie Lightman, former Vice President, Global Marketing, Open Text Web Solutions
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